TOKYO, JAPAN- Sony Corporation (NASDAQ: SNE) The giant is rumored to drop the price tag of the PlayStation 4 at US$299 for the Black Friday shopping season.
Gaming industry experts suggest that the PlayStation 4 gaming console cheapest bundle will retail for $299, following rival Microsoft’s strategy, which did the same thing with its Xbox one device.
The PlayStation 4 gaming console has received a price drop from Sony, probably as a response to the millions of requests by all PS4 fans all around the globe. It now costs $350 which is $50 less than the previous price of $400.
This concerns only the US, but surprisingly enough the States is the only place that got a price drop. PS4 now costs CAD 429 – used to cost CAD 449. The whole move is rumoured to follow a similar cut in Japan last month.
The new price makes PS4 and Xbox One cost the same which means Microsoft should expect the competition to get more intense soon.
A game is also included in the bundle and the timing may not be a coincidence as tomorrow – October 9 – not only will the price drop as mentioned above, but the release of the Uncharted: The Nathan Drake Collection is also expected.
When asked whether Europe and the UK should look forward to a similar cut, all Sony had to say was “we have nothing to announce at this time”. A bold statement that the company could have made knowing that those two areas cannot compare to the US customers who are far more loyal and into consuming.
But if a price drop is to be announced, this would most likely happen at its press conference at Paris Games Show later this month.
In addition to the standalone console, several hardware bundles have also seen a price drop. A full list of reductions is below.
- Uncharted: The Nathan Drake Collection bundle – $350 / CAD 430
- Limited Edition Call of Duty Black Ops 3 1TB bundle – $430 / CAD 500
- Limited Edition Disney Infinity 3.0: Star Wars bundle – $400 / CAD 470
- Limited Edition Star Wars Battlefront bundle – $400 / CAD 470
- Star Wars Battlefront bundle – $350 / CAD 430
- NHL 16 bundle (Canada only) – CAD 430
Are you planning on picking up the new PlayStation 4? Let us know in the comments below.